Make Success Measurable

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Read this book and apply its lessons - Rated
Make Success Measurable tells you how to set business goals that matter for shareholders, customers, and employees. That is good advice, and it is backed up by "workbook" exercises that help you focus on what is really important. The "mindbook-workbook" format makes room for exercises that you can work on with your colleagues at the office. I found that the "mindbook" portion held my interest as an individual reader. I started getting REALLY interested about halfway through the book when Smith introduced the concept of "working arenas" - the different groupings of people (sometimes in multiple companies) that are necessary to achieve these goals. Smith explains that you need to shape your goals and methods to fit the appropriate working arena, rather than a pre-set corporate structure. If you work in a complex organization, you should read this book and apply its lessons.

I would compare Make Success Measurable very favorably to the Kaplan and Norton book on The Balanced Scorecard. The Balanced Scorecard tends to be vague and anecdotal on the subject of how to set measurable goals, and it is hard to finish. In contrast, Smith packs his book with original analysis and specific recommendations on topics like "Vertical versus Horizontal Management Disciplines" and "Injecting Creative and Personal Tension into Goals". The Balanced Scorecard presents a four way cause and effect chain from employees through process improvements, customers, and shareholders. Make Success Measurable presents a three way performance cycle as including employees who provide value to customers who provide rewards to shareholders...who provide rewards to employees and so on. The "process" piece doesn't appear in Smith's analysis, because focusing on process measures doesn't necessarily help anyone. In fact, it is a trap that can lead to meaningless work. Smith encourages us to focus on "outcomes" - measures that matter directly to employees, customers, and shareholders. This brings us quickly to reality and hopefully to consensus with our colleagues. Get real. Get this book.