Books By Nirmalya Kumar
Most popular books are shown first. Click on a title to compare prices.
 | Private Label Strategy: How to Meet the Store Brand Challenge Nirmalya Kumar; Jan-Benedict E.M. Steenkamp |
format Hardcover | release date January 1, 2007 | Compare Prices |
 | Marketing as Strategy: Understanding The CEO's Agenda for Driving Growth and Innovation Nirmalya Kumar |
format Hardcover | release date May 1, 2004 | Compare Prices |
 | Value Merchants: Demonstrating and Documenting Superior Value in Business Markets James C. Anderson; Nirmalya Kumar; James A. Narus |
format Hardcover | release date October 1, 2007 | Compare Prices |
 | India's Global Powerhouses: How They Are Taking On the World Nirmalya Kumar |
format Hardcover | release date April 1, 2009 | Compare Prices |
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