International

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Below you will see the bestselling books in this category. To widen your search, click on a parent category above.

Global Marketing: A Decision-Oriented ApproachGlobal Marketing: A Decision-Oriented Approach
Svend Hollensen
format
Paperback
release date
April 26, 2007
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The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World TradeThe Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade
Pietra Rivoli
format
Paperback
release date
July 25, 2006
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Global Marketing Management: Changes, Challenges and New StrategiesGlobal Marketing Management: Changes, Challenges and New Strategies
Kiefer Lee; Steve Carter
format
Paperback
release date
March 31, 2005
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Marketing Across CulturesMarketing Across Cultures
Jean-Claude Usunier; Julie Lee
format
Paperback
release date
March 3, 2005
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Powers of Persuasion: The Inside Story of British Advertising 1951-2000Powers of Persuasion: The Inside Story of British Advertising 1951-2000
Winston Fletcher
format
Hardcover
release date
July 10, 2008
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Financial Services Marketing: An international guide to principles and practice: An International Guide to Principles and PracticeFinancial Services Marketing: An international guide to principles and practice: An International Guide to Principles and Practice
Christine Ennew; Nigel Waite
format
Paperback
release date
October 3, 2006
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Food Wars: The Battle for Mouths, Minds and MarketsFood Wars: The Battle for Mouths, Minds and Markets
Tim Lang; Michael Heasman
format
Paperback
release date
August 3, 2004
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Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and NationsMarketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations
Philip Kotler; Donald H. Haider; Irving Rein
format
Paperback
release date
March 17, 2008
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Communities Dominate Brands: Business and Marketing Challenges for the 21st CenturyCommunities Dominate Brands: Business and Marketing Challenges for the 21st Century
Tomi Ahonen; Alan Moore
format
Hardcover
release date
April 14, 2005
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Mobile Strategies: Understanding Wireless Business Models, MVNOs and the Growth of Mobile ContentMobile Strategies: Understanding Wireless Business Models, MVNOs and the Growth of Mobile Content
Tom Weiss
format
Paperback
release date
March 15, 2006
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